After completion of the tungsten coating of all plasma facing components, ASDEX Upgrade has been operated without boronization for 1 1/2 experimental campaigns. This has allowed the study of fuel retention under conditions of relatively low D co-deposition with low-Z impurities as well as the operational space of a full-tungsten device for the unfavourable condition of a relatively high intrinsic impurity level. Restrictions in operation were caused by the central accumulation of tungsten in combination with density peaking, resulting in H–L backtransitions induced by too low separatrix power flux. Most important control parameters have been found to be the central heating power, as delivered predominantly by ECRH, and the ELM frequency, most easily controlled by gas puffing. Generally, ELMs exhibit a positive impact, with the effect of impurity flushing out of the pedestal region overbalancing the ELM-induced W source. The restrictions of plasma operation in the unboronized W machine occurred predominantly under low or medium power conditions. Under medium-high power conditions, stable operation with virtually no difference between boronized and unboronized discharges was achieved. Due to the reduced intrinsic radiation with boronization and the limited power handling capability of VPS coated divertor tiles (≈10 MW m−2), boronized operation at high heating powers was possible only with radiative cooling. To enable this, a previously developed feedback system using (thermo-)electric current measurements as approximate sensor for the divertor power flux was introduced into the standard AUG operation. To avoid the problems with reduced ELM frequency due to core plasma radiation, nitrogen was selected as radiating species since its radiative characteristic peaks at lower electron temperatures in comparison with Ne and Ar, favouring SOL and divertor radiative losses. Nitrogen seeding resulted not only in the desired divertor power load reduction but also in improved energy confinement, as well as in smaller ELMs.